Konica Minolta Business Solutions Czech

Konica Minolta belongs among the most important players in the market, with multifunctional printers and also recently with production machines. Based on strong experience, our agency was chosen for the execution of PR activities. Today, our task is to provide product and corporate PR, ensure purchasing of media space in print and on the internet, carry out sponsorship activities and develop further projects for Konica Minolta brand support.

The main emphasis of PR activities is on promotion of publishing information on 4e services in specialized print. The goal is to familiarize potential customer groups with possible solutions and further demonstrate the solution in case studies.

Another important step was the launching of a new line of production machines, Biz+Art. The task of our agency was to prepare and organize media coverage including a press conference within the Embax trade fair.